The Wonderful World of Weaning
From first bites to clever cutlery moves, learn what to expect from your little ones weaning journey in our latest blog.
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SUPPORT FOR BABY, SUPPORT FOR YOU
We transform baby essentials into sensory sensations using the precise application of science - providing the perfect support for babies' eyes and brains, contributing to their early development.
We work with an Orthoptist (or expert in children’s vision to you and me), and our partners at The University of Sussex Baby Lab to ensure that the scales, shapes, colours and patterns on all our products are aligned with what your baby can see and what they like to look at. This stimulates their vision and complements their eye and brain development.
Because babies are captivated by our clever patterns, you’ll benefit from a well needed moment of calm to have a hot drink, take a shower or just catch your breath and take in the enormity and wonder of parenthood.
Find our more about the science that drives our brand HERE
ETTA LOVES X KEITH HARING
Discover the radiant joy of artist Keith Haring and introduce his iconic art to a new generation with our very special collaboration.
His artwork has been expertly rescaled and colored by our Orthoptist to deliver sensory magic for babies and something you'll adore looking at too.
Babies don't just see in black and white. In fact, at birth babies will be able to see a highly saturated red, followed by green and by around 2-3 months old yellow and blue should be visible. Babies can’t detect difference between more subtle shades until around 9 months old.
TEETHING TROUBLES - HOW TO COPE
If you're on this rollercoaster of toothless tumult, fear not! Etta Loves has got your back. In this blog we share some helpful tips to get you and your teething tot through the dental drama.
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CHRISTMAS SENSORY PLAY IDEAS
'Tis the season to be sensory, so here are some easy festive sensory play ideas for you - give them a try and see which one your baby loves.
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Let customers speak for us
Love the Eyes Lovey
It’s easy to see my granddaughter focusing on the design. She immediately stops crying, and her eyes truly look at the lovey.
Beth Obrock
EYES LOVEY - for newborn-4 month old babies
Beautiful Muslins
We use these for burb cloths and for sensory play. They are beautiful fabrics and are very helpful.
Thank you!
Rachael Fawell
3-PACK PLANT PRINT MUSLINS - for newborn to 4 month old babies
These are really well made and my baby couldn’t be more fixated on them while he’s having active time
Matthew
3-PACK PLANT PRINT MUSLINS - for newborn to 4 month old babies
Granddaughter in love
My 4 week old granddaughter is mesmerized by the patterns of the muslin squares. She can stare for 45 minutes with kicking and excited noises
Lindsay Hopewood
3-PACK DRAWING PRINT MUSLIN SQUARES - for newborn to 4 month old babies
Perfect for New Baby
I gave this as a gift for a newborn baby, and it was a hit! The new parents sent me a photo the next day of their baby absolutely mesmerized by the black and white design. The fabric banner is very good quality and machine washable, which is obviously a plus. I recommend this item for a new baby.
ccTravel
ETTA LOVES x KEITH HARING SENSORY STRIP - reversible newborn to 4 months / 5+ months
Good quality piece. It was a gift for new parents, and they were excited to receive it. The baby was immediately captivated by the design.
ccTravel
ETTA LOVES x KEITH HARING SENSORY STRIP - reversible newborn to 4 months / 5+ months
Love this Muslin!
I bought this for my new grandbaby and he LOVES it! great quality. Super Quick Shipping!
Rachel Pradia
PLANT PRINT 2-PACK MUSLIN SQUARES - for 0 to 4 months & 5+ month old babies
3-PACK PLANT PRINT MUSLINS - for newborn to 4 month old babies
Brynn Armstrong
3-PACK PLANT PRINT MUSLINS - for newborn to 4 month old babies
Exactly as duscribed
Gail
PLANT PRINT 2-PACK MUSLIN SQUARES - for 0 to 4 months & 5+ month old babies
Didn’t know HOW good
There are so many sensory toys on the market, but there really is something special about these.
Shana
SENSORY HANGING SQUARES - for babies' first year
Lovely blanket
Deep color and large size! Blanket became soft after a run through the washer and did not fade. My baby loves it!
Cassie H
FERN MUSLIN - for newborn to 4 months old babies
3-PACK PLANT PRINT MUSLINS - for newborn to 4 month old babies
Christy Leary
3-PACK PLANT PRINT MUSLINS - for newborn to 4 month old babies
Absolutely beautiful
Beautiful and fantastic quality!
Christina Casanova
ETTA LOVES x KEITH HARING MUSLIN BLANKET - reversible newborn to 4 months / 5+ months