{"title":"Etta Loves x Liberty","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEtta Loves x Liberty brings timeless artistry and pioneering visual science into the heart of family life. Discover patterns that calm, comfort and captivate, from the first cuddle to the first moment of visual wonder.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBeautiful to parents. Designed for babies. Unmistakably Liberty.\u003c\/p\u003e","products":[{"product_id":"etta-loves-x-liberty-sensory-muslin-2-pack-0-12m","title":"ETTA LOVES x LIBERTY – Sensory Muslin 2-Pack - birth to 12 months","description":"\u003cp\u003e\u003cspan\u003eThis exclusive 2-pack brings together iconic Liberty patterns and the science of infant vision to expertly support visual and cognitive development.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBeautifully practical for everyday use - whether over your shoulder for focused feeding and winding, or for sensory play anytime, anywhere – to encourage visual engagement and help babies learn to see.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEach super soft organic cotton muslin features a Liberty pattern reimagined through the eyes of a baby - thoughtfully chosen and scaled to support babies from birth to 4 months, and then from 5 months to around a year.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFairford Shadow\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"apple-converted-space\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003efeatures whimsical florals, designed to focus and delight little eyes – from birth to around 4 months old\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eWharfedale Meadow\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"apple-converted-space\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003edepicts delicate wildflowers in bloom. Flowing forms and vibrant tones will captivate babies as they begin to see more colour and detail in the world around them. Designed for visual support from 5 months onwards\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePresented in striking packaging, it also makes the perfect gift for a new parent or baby shower. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is pattern with purpose - designed to calm, captivate and support your babies’ early development and make parenting that bit easier.\u003c\/span\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639615893732,"sku":"ELLB001","price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/etta-loves-x-liberty-sensory-muslin-2-pack-for-012m-6449612.png?v=1775067269"},{"product_id":"etta-loves-x-liberty-sensory-xl-muslin-swaddle-for-0-4m","title":"ETTA LOVES x LIBERTY – Sensory XL Muslin Swaddle - birth to 4 months","description":"\u003cp\u003e\u003cspan\u003eThis extra-large super soft muslin brings together iconic Liberty design and the science of infant vision to expertly support visual and cognitive development from babies' earliest days to moments of growing discovery.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eGenerously sized and endlessly versatile, use it for play, to swaddle, as a light weight blanket, breastfeeding cover, pram shade or playmat on the go. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFeaturing the classic Liberty design \u003cstrong\u003e\u003cspan\u003e‘Fairford Shadow’ \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e-\u003c\/span\u003e\u003cspan\u003e full of whimsical florals and dancing berries, all designed to focus and delight little eyes from birth to around 4 months old\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBeautifully packaged and thoughtfully designed, it makes a stunning and useful gift for any new parent.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is pattern with purpose - designed to calm, captivate and support babies’ early development and make parenting that bit easier.\u003c\/span\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639615926500,"sku":"ELLB002","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/etta-loves-x-liberty-sensory-xl-muslin-swaddle-for-04m-5486035.png?v=1775067271"},{"product_id":"etta-loves-x-liberty-sensory-xl-muslin-swaddle-for-5-12-months","title":"ETTA LOVES x LIBERTY – Sensory XL Muslin Swaddle - 5-12 months","description":"\u003cp\u003e\u003cspan\u003eThis extra-large organic cotton muslin brings together iconic Liberty patterns and the science of infant vision to expertly support babies’ growing visual and cognitive abilities through the second half of their first year.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eGenerously sized and endlessly versatile, use it for play, to swaddle, as a lightweight blanket, breastfeeding cover, pram shade or playmat on the go.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eWharfedale Meadow\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"apple-converted-space\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eis a vibrant wildflower meadow designed to captivate growing eyes as babies begin to see more colour and detail - designed for 5 months onwards\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe scale and contrast of the design have been carefully considered to inspire engagement, focus and sensory exploration during a pivotal stage of development.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTimeless, practical and beautifully packaged – it also makes a perfect gift for a parent.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is pattern with purpose - designed to calm, captivate and support babies’ early development and make parenting that bit easier.\u003c\/span\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639615959268,"sku":"ELLB003","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/etta-loves-x-liberty-sensory-xl-muslin-swaddle-for-5-12-months-3225330.png?v=1775067273"},{"product_id":"etta-loves-x-liberty-reversible-sensory-playmat-suitable-from-birth","title":"ETTA LOVES x LIBERTY – Reversible Sensory Playmat - birth to 12 months","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eTwo Liberty patterns, one year of visual support. Fairford Shadow on one side for birth to 4 months, Wharfedale Meadow on the other for 5 months onwards.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eUnlike any other playmat, the patterns actively encourage babies to lift their head, reach and move during tummy time, making them want to see more. Lightly padded for comfort, it rolls easily with a matching band for storage or on-the-go use.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA standout gift for a baby shower or new arrival.\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eReversible: two Liberty patterns, two developmental stages\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eBirth to 12 months\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eLightly padded, rolls with matching storage band\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eMachine washable\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eDesigned with infant vision experts\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\u003ca href=\"https:\/\/www.ettaloves.com\/collections\/etta-loves-x-liberty-1\" title=\"etta loves x liberty sensory baby collection\"\u003eSee the full Liberty collection here →\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639615992036,"sku":"ELLB006","price":112.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/etta-loves-x-liberty-reversible-sensory-playmat-suitable-from-birth-7005011.png?v=1775067276"},{"product_id":"etta-loves-x-liberty-reversible-sensory-strip-suitable-from-birth","title":"ETTA LOVES x LIBERTY – Reversible Sensory Strip - birth to 12 months","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eTwo Liberty patterns, one year of visual support. Fairford Shadow on one side for birth to 4 months, Wharfedale Meadow on the other for 5 months onwards.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eAttach to the pram for calm journeys, stand up during tummy time to encourage head lifting, or place around the changing mat to keep little eyes engaged.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eLightweight, padded and machine washable. Folds into a changing bag. A design-led gift that does more than look beautiful.\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eReversible: two Liberty patterns, two developmental stages\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eBirth to 12 months\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eMachine washable\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eDesigned with infant vision experts\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\u003ca href=\"https:\/\/www.ettaloves.com\/collections\/etta-loves-x-liberty-1\" title=\"etta loves x liberty collection page\"\u003eSee the full Liberty collection here →\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639616024804,"sku":"ELLB005","price":46.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/etta-loves-x-liberty-reversible-sensory-strip-suitable-from-birth-9870838.png?v=1775067278"},{"product_id":"etta-loves-x-liberty-sensory-muslin-blanket-suitable-from-birth","title":"ETTA LOVES x LIBERTY – Sensory Muslin Blanket - Reversible","description":"\u003cp\u003e\u003cspan\u003eThis reversible organic cotton 6-layer muslin blanket brings together iconic Liberty design and the science of infant vision, to expertly support babies’ visual and cognitive development through their first year and beyond.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLightweight yet cosy, it’s a practical and beautiful blanket for the pram, car, cot or sofa – or for laying on to encourage tummy time. With reversible patterns that evolve with babies’ visual ability, this blanket grows with your baby – offering comfort, stimulation and timeless style in equal measure.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFairford Shadow\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"apple-converted-space\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eis a whimsical floral in soft monochrome, designed to support and focus little eyes from birth to around 4 months.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eWharfedale Meadow\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"apple-converted-space\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eis a blooming wildflower print, full of colour and detail to engage developing vision from 5 months onwards.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBeautifully packaged, it also makes a thoughtful gift – a little piece of design history for modern family living.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is pattern with purpose - designed to calm, captivate and support your babies’ early development and make parenting that bit easier.\u003c\/span\u003e\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639616057572,"sku":"ELLB004","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/etta-loves-x-liberty-sensory-muslin-blanket-suitable-from-birth-3153716.png?v=1775067282"},{"product_id":"etta-loves-x-liberty-sensory-grasp-ball-suitable-from-birth","title":"ETTA LOVES x LIBERTY – Sensory Grasp Ball - Suitable from birth","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOne Liberty pattern, endless developmental play. Fairford Shadow in iconic black and white, scaled by our infant vision experts to captivate little eyes from birth.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFrom early staring to batting, grasping, shaking and eventually throwing and chasing, this ball grows with your baby from day one through their whole first year and beyond. A gentle bell inside introduces cause and effect - 'when I move, something happens'.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eMade from organic cotton with a handy loop for pram, car seat or baby gym attachment.\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eSuitable from birth\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eHidden bell for cause and effect learning\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eOrganic cotton with attachment loop\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eDesigned with infant vision experts\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\u003ca href=\"https:\/\/www.ettaloves.com\/collections\/etta-loves-x-liberty-1\" title=\"etta loves x liberty sensory baby collection\"\u003eSee the full Liberty collection here →\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639616090340,"sku":"ELLB007","price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/etta-loves-x-liberty-sensory-grasp-ball-suitable-from-birth-5827059.png?v=1775067284"},{"product_id":"etta-loves-x-liberty-sensory-hanging-squares","title":"ETTA LOVES x LIBERTY – Sensory Hanging Squares","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eReversible sensory squares designed to evolve with your baby's vision.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eDesigned with Liberty London, these hanging squares feature reimagined archive prints scaled for developing eyes. Each square is reversible - one side for 0-4 months, one side for 5+ months - keeping babies engaged as their sight develops.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eFairford Shadow\u003c\/strong\u003e - graceful high-contrast florals for birth to 4 months \u003cstrong\u003eWharfedale Meadow\u003c\/strong\u003e - flowing wildflowers in evolving colour for 5+ months\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSecure velcro attachments for prams, play gyms, or car seats. Mirror, crinkle texture, and gentle rattle for cause-and-effect discovery. Lightweight, padded, machine washable.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eLiberty beauty meets vision science. Pattern with purpose.\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639616123108,"sku":"ELLB008","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/67.jpg?v=1775067287"},{"product_id":"etta-loves-x-liberty-mono-outdoor-playmat","title":"ETTA LOVES X LIBERTY - OUTDOOR PLAYMAT","description":"\u003cp data-start=\"326\" data-end=\"518\"\u003eOur Etta Loves x Liberty outdoor playmat brings together iconic Liberty design and the science of infant vision, so you can take supportive sensory play wherever you go through the first year.\u003c\/p\u003e\n\u003cp data-start=\"520\" data-end=\"709\"\u003eDesigned for comfortable outdoor use, the softly padded mat features a waterproof base to protect from damp ground while creating a clean, cushioned space for baby to lie, kick and explore.\u003c\/p\u003e\n\u003cp data-start=\"711\" data-end=\"942\"\u003eThe Liberty Fairford Shadow pattern is reimagined through the eyes of a baby and thoughtfully scaled to attract and support visual focus from birth to around 4 months, helping extend calm, engaged play during early outdoor moments.\u003c\/p\u003e\n\u003cp data-start=\"944\" data-end=\"1095\"\u003eGenerously sized for stretching, rolling and tummy time, the mat creates a reassuring sensory zone for baby whether in the garden, park or on days out.\u003c\/p\u003e\n\u003cp data-start=\"1097\" data-end=\"1269\"\u003eLightweight and practical for family life, the mat folds into its own canvas carry bag with strap, making it easy to store, transport and take along wherever the day leads.\u003c\/p\u003e\n\u003cp data-start=\"1271\" data-end=\"1441\"\u003eThis is pattern with purpose, bringing together Liberty beauty and infant-vision science to support your baby while bringing calm confidence to everyday moments outdoors.\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639616155876,"sku":"ELLB009","price":119.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/70_87862ab6-155c-4071-9dd9-d5edd6a55b9c.jpg?v=1775067289"},{"product_id":"etta-loves-x-liberty-outdoor-playmat-colourful","title":"ETTA LOVES X LIBERTY - OUTDOOR PLAYMAT (Colourful)","description":"\u003cp data-start=\"326\" data-end=\"518\"\u003eOur Etta Loves x Liberty outdoor playmat brings together iconic Liberty design and the science of infant vision, so you can take supportive sensory play wherever you go through the first year.\u003c\/p\u003e\n\u003cp data-start=\"520\" data-end=\"709\"\u003eDesigned for comfortable outdoor use, the softly padded mat features a waterproof base to protect from damp ground while creating a clean, cushioned space for baby to lie, kick and explore.\u003c\/p\u003e\n\u003cp data-start=\"711\" data-end=\"942\"\u003eThe Liberty Fairford Shadow pattern is reimagined through the eyes of a baby and thoughtfully scaled to attract and support visual focus from birth to around 4 months, helping extend calm, engaged play during early outdoor moments.\u003c\/p\u003e\n\u003cp data-start=\"944\" data-end=\"1095\"\u003eGenerously sized for stretching, rolling and tummy time, the mat creates a reassuring sensory zone for baby whether in the garden, park or on days out.\u003c\/p\u003e\n\u003cp data-start=\"1097\" data-end=\"1269\"\u003eLightweight and practical for family life, the mat folds into its own canvas carry bag with strap, making it easy to store, transport and take along wherever the day leads.\u003c\/p\u003e\n\u003cp data-start=\"1271\" data-end=\"1441\"\u003eThis is pattern with purpose, bringing together Liberty beauty and infant-vision science to support your baby while bringing calm confidence to everyday moments outdoors.\u003c\/p\u003e","brand":"Etta Loves","offers":[{"title":"Default Title","offer_id":48639616450788,"sku":"ELLB010","price":119.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/8967\/7205\/files\/71_4d1bb84c-3ff5-4a46-ba7a-0b65b2e58815.jpg?v=1775067290"}],"url":"https:\/\/us.ettaloves.com\/collections\/etta-loves-x-liberty.oembed","provider":"Etta Loves US","version":"1.0","type":"link"}