SPELLBOUND BY SCIENCE
Our products are uniquely designed with science to support babies’ visual and cognitive development. The results are magical.
We work with an orthoptist (or expert in children’s vision to you and me), to ensure that the scales, shapes and colors in our patterns are aligned with what your baby can see. This stimulates them and complements their development.
Because babies are captivated by our clever patterns, you’ll benefit from a well needed moment of calm to have a hot drink, take a lingering shower or just catch your breath and take it all in.
ETTA LOVES X KEITH HARING
Discover the radiant joy of artist Keith Haring and introduce his iconic art to a new generation with our very special collaboration.
His artwork has been expertly rescaled and colored by our Orthoptist to deliver sensory magic for babies and something you'll adore looking at too.
Babies don't just see in black and white, as many can detect a strong red and green from birth