EASY SENSORY PLAY IDEAS
Engage your little one in sensory play with these easy-to-follow activities from Etta Loves to support visual, social, cognitive and motor skills development.
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THE BLOG
BABY BATH TIME BENEFITS AND TIPS
Discover the benefits of bath time for your baby plus some hints and tips to make it more enjoyable.
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5 WAYS TO SUPPORT YOUR BABY'S SPEECH AND LANGUAGE DEVELOPMENT
5 things you can do daily with your baby to support their communication development - from our friends at Expressable.
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THE SCIENCE BEHIND OUR NEW SENSORY ANIMATION
Find out why our brand new sensory animation is rather special.
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HOW HYPNOBIRTHING CAN HELP FOR ALL BIRTHS
In this blog post, our friends at The Positive Birth Company explain how hypnobirthing can be beneficial for all births
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THE SURPRISING WAY YOUR BABY SEES THE WORLD
Discover how your baby really sees the world and the wonder of their developing vision.
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Vitamins + supplements recommended to support newborn development
We spoke to Dr. Nicole Avena, Nutrition Expert and author of What to Feed Your Baby and Toddler, about the vitamins and supplements that she recommends to support your newborns development.
The radiant joy of Keith Haring
We delve deeper into the universal appeal of the artist and activist Keith Haring, our latest collaboration.
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Why we use organic cotton not bamboo
As a brand we strive to be as sustainable as we possibly can so it's time for us to say goodbye to bamboo and hello to organic cotton.
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Flat head syndrome - what it is and how to prevent it
I spoke to leading plastic surgeon Matt Pyrell about why flat head syndrome occurs, how to prevent it happening or how to help your baby's head to return to normal.
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Why we design 2 age ranges for your baby's changing vision
A quick explaination of why we design a newborn-4 months and 5+ month range of sensory products.
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