Keith Haring print | reversible 0 - 4 months & 5+ months | Etta Loves – Etta Loves US
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Etta Loves / Playmat

ETTA LOVES x KEITH HARING PLAYMAT- reversible newborn to 4 months / 5+ months

$95.00 USD

25 reviews

Our organic cotton playmat provides perfect stimulation for tummy time and playtime and with its striking Keith Haring prints will be loved by everyone. Reversible 'Baby' (newborn-4 month print) and 'Brazil' (5+ months) in soft organic cotton with a comfy padded fill.

Keith Haring's artwork has been expertly scaled and colored by our consultant orthoptist specifically to support babies' visual and cognitive development throughout their first year.

The patterns also encourage your baby to use their back, neck and shoulder muscles (helping them prepare for rolling and crawling) as you’ll notice them trying to push up to make more sense of the print before them.

Comes in our gorgeous box packaging with a band to hold the mat together when rolled up – making it perfect for home and away.

Size: Circular - 39in diameter

Made from: Outer – Organic cotton. Inner: Polyester padding

Machine washable to make your life easier too.

Shop our range of sensory playmats here



Color blindness affects approximately 4% of the population and is more common in males



Shipping cost for mainland US is $6.99 via USPS.

We currently offer free US delivery when you spend over $90.

All orders, where items are in stock, will be shipped within 3 working days.

Please note that we will not be responsible for the cost of postage to re-send any items where the address was entered incorrectly. If you realise that you've made an error in entering any of your details please email asap and we will amend them for you providing your item hasn't already been fulfilled. If your item comes back to us because of an incorrect address we will have to charge to resend it out to you.

Canadian orders will be subject to import duties, which we are unable to calculate as we have no access to this information. The receiver is liable for any import duties or additional costs upon arrival into Canada.


Whilst we hope you’ll love what you’ve ordered, we understand that there may be times when you want to return items.

In order to arrange this, please contact us using our contact form or email us on within 14 days of receiving your order.

The returned items must be in the same condition as when you received them, unopened and in the original packaging. 

When returning any items we recommend recorded post and retaining Proof of Postage. We do not accept responsibility for any items that are lost in transit, nor do we cover the cost of returning goods if they are not faulty.

You can return goods for any reason and at any time within 28 days of receipt for a full refund or exchange, providing that you contact us within 14 working days of receiving your order and that the goods are received by us in an unused, undamaged and saleable condition. We will only issue a refund for any original postage cost if the item is faulty.

Refunds will be issued to the payment method used when the order was placed, within 7 days of receiving the returned item(s).

We can not be held responsible for interest charges made by a credit card company whilst waiting for returns to be refunded to your card.

Customer Reviews

Based on 25 reviews
Laura O
Such a lovely gift

Such a lovely and different gift to be able to give - the recipient was so happy!

Great sensory mat from the early days

My little one loves it, we started with the muslins first and they fascinated him from week 1. The playmat is super for belly time and back time, he loves the contrasts and it's really good quality! Looking forward to trying out the other side in a few months time.

David Li
Very cool baby playmat

We love the colourful patterns on the playmat. Made in good quality too, easy to clean

Rebecca Smith
Absolutely amazing!

This mat is truly amazing! My son is 3 weeks old and I use this constantly. I use it on our couch. I prop half up the back of the couch so when I lay him down he can look at it. The second I put him down he’s looking for the black and white print. He so engaged in it which is amazing to watch at this age. If he’s getting fussy while I’m changing his diaper if I put him on this he just completely relaxes. I couldn’t recommend this enough!

Yolande Jaquet
A real joy for the little one

Beautifully made and I love the reversible colours for different ages