ETTA LOVES x KEITH HARING PLAYMAT- reversible newborn to 4 months / 5+ months


Our organic cotton playmat provides perfect stimulation for tummy time and playtime and with its striking Keith Haring prints will be loved by everyone. Reversible 'Baby' (newborn-4 month print) and 'Brazil' (5+ months) in soft organic cotton with a comfy padded fill.

Keith Haring's artwork has been expertly scaled and colored by our consultant orthoptist specifically to support babies' visual and cognitive development throughout their first year.

The patterns also encourage your baby to use their back, neck and shoulder muscles (helping them prepare for rolling and crawling) as you’ll notice them trying to push up to make more sense of the print before them.

Comes in our gorgeous box packaging with a band to hold the mat together when rolled up – making it perfect for home and away.

Size: Circular - 39in diameter

Made from: Outer – Organic cotton. Inner: Polyester padding

Machine washable to make your life easier too.

Shop our range of sensory playmats here



Color blindness affects approximately 4% of the population and is more common in males

Customer Reviews

Based on 22 reviews
Rebecca Smith
Absolutely amazing!

This mat is truly amazing! My son is 3 weeks old and I use this constantly. I use it on our couch. I prop half up the back of the couch so when I lay him down he can look at it. The second I put him down he’s looking for the black and white print. He so engaged in it which is amazing to watch at this age. If he’s getting fussy while I’m changing his diaper if I put him on this he just completely relaxes. I couldn’t recommend this enough!

Yolande Jaquet
A real joy for the little one

Beautifully made and I love the reversible colours for different ages

Caitlin Lake

ETTA LOVES x KEITH HARING PLAYMAT- reversible newborn to 4 months / 5+ months

M. Verdugo
Great playmat!

This is a lovely playmat that is used on a daily basis. The design really does captivate my baby's attention and it provides a bit of cushion so that she is comfy on the floor. Essentially, this mat does what it's supposed to do. We've also washed this mat in the washing machine and colours appear not to be leaking so the black and white side has retain its true colours without having any impact by the multi-colour on the flip side

Keisha Hedley-Miller
We love tummy time

The reversible playmat has been fantastic for our new born during tummy time. She loves staring at the patterns and its super soft and portable. For when accidents happen its easily machine washable and ready for use once dry, I haven't noticed any colour leakage so far either.
Would definitely recommend to any new parents.