ETTA LOVES x KEITH HARING PLAYMAT- reversible newborn to 4 months / 5+ months


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Our organic cotton playmat provides perfect stimulation for tummy time and playtime and with its striking Keith Haring prints will be loved by everyone. Reversible 'Baby' (newborn-4 month print) and 'Brazil' (5+ months) in soft organic cotton with a comfy padded fill.

Keith Haring's artwork has been expertly scaled and colored by our consultant orthoptist specifically to support babies' visual and cognitive development throughout their first year.

The patterns also encourage your baby to use their back, neck and shoulder muscles (helping them prepare for rolling and crawling) as you’ll notice them trying to push up to make more sense of the print before them.

Comes in our gorgeous box packaging with a band to hold the mat together when rolled up – making it perfect for home and away.

Size: Circular - 39in diameter

Made from: Outer – Organic cotton. Inner: Polyester padding

Machine washable to make your life easier too.

Shop all playmats here



Color blindness affects approximately 4% of the population and is more common in males

Customer Reviews

Based on 15 reviews
Iain Ogilvie

ETTA LOVES x KEITH HARING PLAYMAT- reversible newborn to 4 months / 5+ months

Kathy Morris
Time Will Tell!

Gifted the playmat (and 3 muslins) to our new grandson. He is just 2 weeks old, so a little too soon for tummy time and focusing just yet. But if he loves them as much as I do, it's money well spent!


Bought as a gift for my sister! She absolutely loved it.. hope her little one loves it too !

Great gift

This was actually a gift for myself, a 20-week milestone gift. I am still waiting for my baby to arrive so can't tell you if he/she will enjoy it but I totally believe in the research behind it and cannot wait to let my little one play on the Keith Haring playmat!


Absolutely beautiful and my 4 month old loves it. As big Keith Haring fans, we couldn’t resist buying this for our daughter. It’s excellent quality and the perfect size for at home and taking out and about. I just wish we’d bought it sooner to get more use out of the black and white side too.