ETTA LOVES x KEITH HARING SENSORY STRIP - reversible newborn to 4 months / 5+ months


Our sensory strip provides perfect stimulation for in the pram and tummy time, featuring Keith Haring's striking 'Baby' (newborn-4 month print) and 'Brazil" artwork (5+ months) in soft organic cotton with a comfy padded fill.

Keith Haring's art has been expertly scaled and recolored by our consultant orthoptist specifically to support babies' visual and cognitive development throughout their first year.

Simply attach round the edge of your baby's pram for calm and developmental journeys, or stand it up in front of them during tummy time - as the pattern will encourage your baby to use their back, neck and shoulder muscles (helping them prepare for rolling and crawling) as they try to push up to make more sense of the print before them. Don't forget to flip to 'Brazil' as your baby reaches 5 months old.

Comes beautifully presented to make the perfect gift too.

Size: 35in x 5.9in with tie tags for secure attachment.

Made from: Outer – Organic cotton. Inner: Polyester padding

Machine washable to make your life easier.

Shop all Sensory Strips here



Babies are born with the receptor cells to detect color, but they are still immature

Customer Reviews

Based on 26 reviews
Roxanne Blackman

Lovely product and fast postage!

One of the best purchases postpartum!

I have this strip in my little 5 week old’s Moses basket. She absolutely loves it! And I can see her enjoying it. Everyone always asks about it when they come visit and are fully impressed. Great and speedy service as I’m in Ireland.

Jamie W
Well worth the money, a great idea and baby responds to it very well.

Could sit and watch my baby gaze at her sensory strip all day long! As a result of this we are considering a further purchase of the play mat!

Adrienne Burns
My little one loves it!

I got the sensory strip for my 7 week old and when it catches her eye she smiles and stares at it for ages. I use it in her carry cot but I think you likely need the pegs (I suggest 4) to keep it on as mine didn’t have places to tie it to. Also I peg it on the back of a chair and then she can look at it when in her bouncer, which she likes.

Dan Crowley
Great, but, need to add own velcro to attach to inside of cot

Our newborn loves the patterns, however, the ties are inadequate for affixing to inside our Cybex bassinet. We've fixed this by adding our own adhesive velcro strips, but this has been inconvenient and unreasonable, the item should come with adequate fittings for any bassinet.